iOS apps help parents track their children’s progress and find new apps for them
There is no shortage of startups providing apps for children in 2011: Toca Boca, Mindshapes, Nosy Crow, Callaway Digital… and now Fingerprint Digital.
The San Francisco-based company has launched its first five iOS apps, and is counting on a feature called Mom-Comm to help it stand out from the herd. In short, it’s like a Game Center for kids and parents, providing rewards and app recommendations for the former, and an update on their progress for the latter.
Fingerprint was founded by Nancy MacIntyre, who previously worked at electronic learning company LeapFrog Enterprises as executive vice president of product innovation and marketing. Her new company raised $1.4m (£0.9m) in September 2011 to fuel her ambitions of finding an audience among 3-8 year-olds and their parents.
“There are tens of thousands of kids’ apps out there, and for parents just discovering what apps are good and knowing how to find them in the App Store is problematic,” she says.
“Once playing, they have no idea what their kids are doing with them. We set out to create a network of high-quality kids content where it’s…
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